Thanks 2016, It’s Been Weird!

The world is at unrest; climate is changing, temperatures are rising, people are taking bold decisions, breakthroughs are happening! We have also witnessed a major change in the advertising of one of the most influencer music brands - Spotify.

Spotify is gaining eyeballs through its latest witty billboard brand campaign. Infact, this is the first time, they have reached out to the masses at large...

Let us take a look at the funny big data stories Spotify has been telling!

“Dear person who made a playlist called “One Night Stand with Jeb Bush like He’s Bond Girl in a European Casino,” We have so many questions.”



“Dear person who played “Sorry” 42 times on Valentine’s Day, What did you do?”

2016’s ALL CAPS ALL STARS (ZAYN, DNCE, ZHU) This email from your mom: “FW:FW:FW: LISTERIS OUTBREAK”



“Dear 3,749 people who streamed “It’s the End of the World As We Know It” the day of the Brexit vote, hang in there.”



"To the person in NoLIta who started listening to holiday music way back in June, you really jingle all the way, huh?”