Meet the Sheroes - Mudita Ghia

When the mind is clutter free, it's impossible to notice clutter in any form,

The realm of digital marketing is an ever growing sphere. It has potential and one has to stay abreast of the changing trends to master this field. Mudita Ghia, a former Vice President at India Infoline quit her high-flying corporate job and along with her colleague, founded Clarus Media  a company that focuses on the concepts of digital  marketing to bring end results to its varied clientele,

Let's hear what this entrepreneur has to say!

What Inspired you to Start your own company Clarus Media?

I work in the dynamic space of digital marketing. I currently use my digital marketing expertise in developing B2C products with a call centre at the end of the sales chain.

I have always worked best when I have had the freedom to work at my pace. Besides, I have always been an admirer of individuals who have had the courage to choose to just be free. While growing up we were often told to simply follow our dreams, but turns out when you grow up it isn’t that easy. It so happened that my co-vice president of India Infoline (where I worked before) and I felt quite the same. It didn’t take us too many conversations to decide to quit and start our own venture. 

In this field of work, what are the greatest challenges that you face (as a woman)?

To be honest, none. I refuse to believe that it’s a man’s world. If there are prejudices, then I’ve been too busy with my own thought process to notice. When my focus sways I take a break, I take my time to rejuvenate and get back in the game. I have been careful to constantly strive in automating my systems for me to enable these liberties. When the mind is clutter free it’s impossible to notice clutter in any form.

What Advice would you give young women careerists who are fresh out of college?

To simply, ‘Follow your dreams’, no matter what it takes. But do dream!

How do you balance your work and life pressures?

When my focus sways I take a break. I have my priorities in place and I don’t negotiate at any cost. This in turn helps me feel accomplished and satisfied as an individual and hence comes the balance.

What are the short term goals for your company? 

I am currently working on expanding the realm of my operations overseas. 

Any last tips for fellow SHEROES?

Confidence and strength are a state of mind. These shouldn’t be related to the success or failures of your efforts but in fact they should be totally independent of it.