She believes that you need to dream and aspire in order to reach your goal. Susie Shah, our SHERO of today founded a taxi service with women drivers. In this special field, there are several hurdles and myths that need to be overcome in order to succeed,
Here's her story!
What line of work are you in?
I am a committed to Women Empowerment with special focus on economic independence of women. I strongly believe the empowerment of women begins and ends with their economic independence. With that in mind I have founded Priyadarshini Taxi Service - A Taxi Service by women. I am also involved in various other social and business activities.
What challenges do working women or women entrepreneurs in India constantly face?
It is my observation, that an entrepreneur, specially a woman entrepreneur who takes up an enterprise which is women centric and\or focused towards empowerment of women, She is bound to face hurdles and difficulties in the process. In Priyadarshini we had to break 2 myths (1) Women are bad drivers and (2) When there are more than 5 women together the result is bickering, confusion and utter chaos. We at Priyadarshini have broken both the myths and we have emerged as the most successful All Women Enterprise providing the most women-friendly transportation to the commuters of Mumbai.
How do you balance your work / life commitments?
Planning, family support and a good team helps me to balance my work and life commitments.
At what age did you start your career and what did your first job teach you?
I am a trained lawyer and have been working since my 2nd year L.LB. Study of law teaches you to minutely look at the intricacies and stand up for the truth till justice is served. I started my career as a lawyer at the young age of 23.
What should a woman keep in mind to rise professionally?
It is absolutely necessary for women to believe in themselves, work hard and develop a burning desire to succeed.
Any words of advice for fellow SHEROES?
Dream, Aspire and don’t stop till you reach your goal.